DAS Films
Beyond the frame
Creation of the corporate identity for a film production company specialized in independent films and documentaries.
Logo design
The DAS Films logo combines the letters "DAS" and "Films" with rounded and soft shapes, evoking a classic style inspired by old cinema. The main letters have a retro design, with a simple and familiar typography that reflects the artistic and nostalgic essence of the production company. It is a simple but distinctive logo, which captures the independent and documentary essence of the brand.
Color palette
The colours are based on the RGB spectrum, reflecting their digital origin and connection to new technologies. This palette not only highlights their modern approach to audiovisual production, but also symbolises the transition between analogue and digital in cinema. By choosing RGB, the brand highlights its commitment to innovation and adaptation to contemporary visual trends, while maintaining a balance with its independent approach.
Brand development
The posters reflect the company's strong independent character, standing out for their unique and authentic visual style. These designs combine black and white photographs with narrow fonts with a strong personality, complemented by RGB effects and neon lights to add a contemporary and vibrant touch. Each poster not only communicates the theme of the documentary or film, but also projects the artistic and experimental essence of DAS Films, creating a visual balance between the classic and the modern, in tune with the tagline "Beyond the Frame".
The Importance of the Posters
The posters reflect the company's strong independent character, standing out for their unique and authentic visual style. These designs combine black and white photographs with narrow fonts with a strong personality, complemented by RGB effects and neon lights to add a contemporary and vibrant touch. Each poster not only communicates the theme of the documentary or film, but also projects the artistic and experimental essence of DAS Films, creating a visual balance between the classic and the modern, in tune with the tagline "Beyond the Frame".
