Grenada
Citizenship by Investment
Invest in Grenada and obtain citizenship.
The Logotype
The logo was inspired by the spicy nutmeg found on the island. This food is so important to its inhabitants that it is also found on their own flag. Therefore, we wanted to transfer this element to the brand. By transforming it into a simplified abstract form, we have arrived at a strong and recognizable design, very easy to use in any type of format.
Color Palette and Typography
The selected colors are a dark and serious red and blue, contrasted with a vibrant turquoise blue. The font is "Open Jans," which is serious and easy to read, perfectly complementing the font created for the logo.
The Concept
The shape of the nut has been pivotal in developing the various elements that make up the brand. It has been used in a semi-patterned form, creating a modern and corporate design. The nut shape also works effectively when used on a large scale, combining with different elements in an overlapping format.
Brand Development
Additionally, the nut shape works exceptionally well when employed on a larger scale, allowing for versatile applications across different media. Whether featured prominently in signage, website design, or event displays, the nut shape maintains its integrity and impact, enhancing the overall visual narrative of the brand. The overlapping elements created by combining the nut shape with other design components introduce depth and dynamism, fostering a sense of movement and energy that reflects the vibrancy of the island’s culture. This thoughtful approach to brand development ensures that the visual identity resonates with the audience while conveying the core values and story behind the brand.
